Tuesday, December 31, 2019

What Is the Capgras Delusion

In 1932, French psychiatrist Joseph Capgras and his intern Jean Reboul-Lachaux described Madame M., who insisted that her husband was actually an impostor who looked exactly like him. She did not see just one impostor husband, but at least 80 different ones over the course of ten years. In fact, doppelgangers replaced many of the people in Madame M.s life, including her children, who she believed had been abducted and substituted with identical babies. Who were these faux humans and where were they coming from? It turns out they were actually the individuals themselves — her husband, her children — but they didnt feel familiar to Madame M., even though she could recognize that they looked the same.   The Capgras Delusion Madame M. had the Capgras Delusion, which is the belief that people, often loved ones, are not who they appear to be. Instead, people who experience the Capgras Delusion believe that these people have been substituted by doppelgangers or even robots and aliens who have crept into the flesh of unwitting humans. The delusion can also extend to animals and objects. For example, someone with Capgras Delusion might believe that their favorite hammer has been replaced by an exact duplicate.   These beliefs can be incredibly unsettling. Madame M. believed that her true husband had been murdered, and filed divorce from her replacement husband. Alan Davies lost all affection for his wife, calling her Christine Two to differentiate her from his real wife, Christine One. But not all responses to the Capgras Delusion are negative. Another unnamed individual, though bewildered by the appearance of who he felt were a fake wife and children, never appeared agitated or angry toward them. Causes of the Capgras Delusion The Capgras Delusion can arise in many settings. For example, in someone with schizophrenia, Alzheimers, or another cognitive disorder, the Capgras Delusion may be one of several symptoms. It can also develop in someone who sustains brain damage, like from a stroke or carbon monoxide poisoning. The delusion itself can be temporary or permanent.   Based on studies involving individuals with very specific brain lesions, the main brain areas thought to be involved in Capgras Delusion are the inferotemporal cortex, which aids in facial recognition, and the limbic system, which is responsible for emotions and memory.   There are several explanations for what might happen on a cognitive level.   One theory says that to identify your mom as your mom, your brain must not only (1) recognize your mom, but (2) have an unconscious, emotional response, like a feeling of familiarity, when you see her. This unconscious response confirms to your brain that, yes, this is your mom and not just someone who looks like her. The Capgras syndrome occurs when these two functions both still work but can no longer link up, so that  when you see your mom, you dont get that extra confirmation of her feeling familiar. And without that feeling of familiarity, you end up thinking shes an impostor even though you may still recognize other things in your life.   One issue with this hypothesis: people with the Capgras Delusion usually believe that only certain people in their lives are doppelgà ¤ngers, not everyone else. Its unclear why the Capgras Delusion would select  some people, but not others.   Another theory suggests that the Capgras Delusion is a memory management issue. Researchers cite this example: Think of the brain as a computer, and your memories as files. When you meet a new person, you create a new file. Any interaction you have had with that person from that point forward will be stored in that file, so that when you meet someone you already know, you access that file and recognize them. Someone with Capgras Delusion, on the other hand, may create new files instead of accessing the old ones, so that, depending on the person, Christine becomes Christine One and Christine Two, or your one husband becomes husband 80. Treating the Capgras Delusion Since scientists arent quite sure what causes Capgras Delusion, there isnt a prescribed treatment. If the Capgras Delusion is one of multiple symptoms resulting from a particular disorder like schizophrenia or Alzheimers, common treatments for those disorders, like antipsychotics for schizophrenia or medications that help boost memory for Alzheimers, may help. In the case of brain lesions, the brain could eventually reestablish the connections between emotion and recognition. One of the most effective treatments, however, is a positive, welcoming environment where you enter into the world of the individual with Capgras Delusion. Ask yourself what it must be like to be suddenly thrown into a world where your loved ones are impostors, and reinforce, not correct, what they already know. As with many plotlines for science fiction movies, the world becomes a much scarier place when you dont know if someone is actually who they appear to be, and you need to stick together to stay safe.   Sources Car crash victim wins  £130,000 for impostor wife, Amelia Gentleman, The GuardianAlexander, M. P. â€Å"Capgras syndrome: a reduplicative phenomenon.†Ã‚  Neurocase, vol. 4, no. 3, Jan. 1998, pp. 255–264., doi:10.1093/neucas/4.3.255. ​Ellis, H.d., and Andrew W. Young. â€Å"Accounting for delusional misidentifications.†Ã‚  Face and Mind, Nov. 1998, pp. 225–244., doi:10.1093/acprof:oso/9780198524205.003.0008.Hirstein, W., and V. S. Ramachandran. â€Å"Capgras syndrome: a novel probe for understanding the neural representation of the identity and familiarity of persons.†Ã‚  Proceedings of the Royal Society B: Biological Sciences, vol. 264, no. 1380, 1997, pp. 437–444., doi:10.1098/rspb.1997.0062.

Monday, December 23, 2019

The Lottery by Shirley Jackson - 799 Words

In many stories, settings are constructed to help build the mood and to foreshadow of things to come. The Lottery by Shirley Jackson is a story in which the setting sets up the reader to think of positive outcomes. However, this description of the setting foreshadows exactly the opposite of what is to come. In addition, the theme that we learn of at the end leads us to think of where the sanity of some human beings lies. The story begins with the establishment of the setting. To begin, Shirley Jackson tells the reader what time of day and what time of year the story takes place. This is important to get the reader to focus on what a typical day it is in this small town. The time of day is set in the morning and the time of year is early†¦show more content†¦For instance, someone gave little Davy Hutchinson a few pebbles so that he will then be able to participate in the stoning of his own mother. In the story, many parts of the ritual had been changed or even long forgotten by most of the people. This fact in itself, along with a few other clues, tells me that not everyone agrees with it. One character says, seems like theres no time at all between lotteries anymore. This meansShow MoreRelatedThe Lottery, By Shirley Jackson1195 Words   |  5 PagesOn the surface, Shirley Jackson’s short story, â€Å"The Lottery,† reads as a work of horror. There is a village that holds an annual lottery where the winner is stoned to death so the village and its people could prosper. Some underlying themes include: the idea that faith and tradition are often followed blindly, and those who veer away from tradition are met with punishment, as well as the idea of a herd mentality and bystander apathy. What the author manages to do successfully is that she actuallyRead MoreThe Lottery by Shirley Jackson757 Words   |  4 Pagessucceed but many fail just like the main character Te ssie Hutchinson in Shirley Jackson’s short story â€Å"The Lottery†. When someone hears the word â€Å"lottery†, he or she may think that someone will be rewarded with prize. But â€Å"The Lottery† By Shirley Jackson is different than what one thinks. In the story, a lottery is going to be conducted not like Mega Million or Powerball one play here. In the story, the person who wins the lottery is stoned to death instead of being rewarded with the prize. TessieRead MoreThe Lottery By Shirley Jackson931 Words   |  4 PagesIn 1948 Shirley Jackson composed the controversial short story â€Å"The Lottery.† Generally speaking, a title such as â€Å"The Lottery† is usually affiliated with an optimistic outlook. However, Jackson’s approach is quite unorthodox and will surely leave readers contemplating the intent of her content. The story exposes a crude, senseless lottery system in which random villagers are murdered amongst their peers. Essentially, the lottery system counteracts as a form of population control, but negatives easilyRead MoreThe Lottery By Shirley Jackson1504 Words   |  7 Pagesâ€Å"The Lottery† by Shirley Jackson In The Lottery Shirley Jackson fills her story with many literary elements to mask the evil. The story demonstrates how it is in human nature to blindly follow traditions. Even though some people have no idea why they follow these traditions. The title of the story plays a role in how Shirley Jackson used some literary elements to help mask the evils and develop the story. The title â€Å"The Lottery† serves as an allegory. When people think of the lottery majorityRead More`` The Lottery `` By Shirley Jackson894 Words   |  4 Pagesshort story â€Å"The Lottery†, author Shirley Jackson demonstrates Zimbardo’s concepts in three different areas: Authority figures, Tradition and Superstition, and Loyalty. The first concept Jackson portrays in â€Å"The Lottery† is the authority figures. Jackson indicates that the lottery is being held in the town center by one authority figure, Mr. Summers, annually on June 27th. Every June 27th, without fail, townspeople gather in the town square to participate in the annually lottery even though mostRead MoreThe Lottery, By Shirley Jackson1510 Words   |  7 PagesShirley Jackson’s â€Å"The Lottery† illustrates several aspects of the darker side of human nature. The townspeople in Jackson’s â€Å"The Lottery† unquestioningly adhere to a tradition which seems to have lost its relevance in their lives. The ritual that is the lottery shows how easily and willingly people will give up their free will and suspend their consciences to conform to tradition and people in authority. The same mindless complacency and obedience shown by the villagers in Jackson’s story are seenRead MoreThe Lottery By Shirley Jackson8 11 Words   |  4 Pagesâ€Å"The Lottery† was published by Shirley Jackson. The story was true expression of Jackson’s genuine thoughts about human beings and their heinous competence in an annual village event for corn harvest . First, her used to word symbolized main point of the story. Second, Jackson was inspired by few historical events happened in the past and a life incident in her life. Lastly, She was able to accomplish the connection between historical and biographical with the story. Therefore, Shirley Jackson’sRead MoreThe Lottery By Shirley Jackson934 Words   |  4 Pagesâ€Å"The Lottery† by Shirley Jackson signifies the physical connection between the villagers and their unwillingness to give up their tradition. â€Å"The Lottery† is very unpredictable and quite misleading. The black box has no functionality, except every June 27th. Shirley Jackson depicts the black box as an important and traditional tool. Although the villagers in â€Å"The Lottery† are terrified of the goal of the lottery and the black box, they are unwilling to let go of the tradition. Shirley Jackson portraysRead MoreThe Lottery by Shirley Jackson1764 Words   |  7 Pagesfilled with excitement and eeriness, leaving the reader speechless. The Lottery , a short story written by famous writer Shirley Jackson, created an uproar on June 26, 1948, when it was published in the magazine The New Yorker (Ball). The gothic thriller, set in an unknown time and place, shares the tradition of a small town, a little larger than three hundred people, in which a drawing is held once a year. In this â€Å"Lottery,† each family’s husband draws a slip of paper from a black box. The husbandRead MoreThe Lottery By Shirley Jackson1391 Words   |  6 PagesMarina Grishechkina Professor Abbott English 126 April 6, 2016 â€Å"The Lottery† by Shirley Jackson â€Å"The Lottery† introduces the reader to a cruel ritual of the village where people gather together to participate in the annual elimination of a random villager. Superficially friendly mood in the town at the beginning of the story was replaced by hostile and violent human behavior at the end. Warm and sunny summer morning did

Sunday, December 15, 2019

Product Design Coursework Free Essays

The aim of this report is to carry out a feasibility study for the development and the manufacture of a novel synthetic fibre to be used to make leisure clothing aimed at the spring and summer market, as asked by our board of directors. I will present a report addressing the project in terms of the Innovation Cycle for product development. This shall cover the definition and evaluation of the products, their form, market and manufacture in terms of the Product Innovation Major Steps, which include: Needs: What needs should the product fill? Ideas: What different products could satisfy these needs? Selection: What ideas are the most promising? Manufacture: How can we make the product in commercial quantities? Innovation Cycle: Product Innovation involves the introduction of a new good or service that is new or substantially improved from previous versions. We will write a custom essay sample on Product Design Coursework or any similar topic only for you Order Now Innovation is not just about new products, it is a whole new approach to business. The novel synthetic fibre that I will analyse is Nylon with main uses in clothing and footwear. Nylon is a commodity chemical as it is produced in high volumes and yields low profits and so it has a low added value. There is no large scale need for chemists and engineers in commodity chemicals. Needs: What needs should the product fill? The product should fill the customer’s needs and to find the needs of the customer, we need to do market research and ask the customers directly what they require through questionnaires or interviews. This is known as primary research as answers are directly answered to the companies needs. Once loads of information has been collected, the customers needs have to be interpreted and taken into consideration. This information can then be used into product specifications and therefore products are produced depending on customer needs. For example, customer needs for the manufacture of Nylon to produce leisure clothing. Essential: o Light weight o Strong o Comfortable Desirable: o Wear resistance o Long lasting o Easy to wash o Easy to iron Useful: o Cheap Specifying a benchmark would be one of the final stages in the needs. The new developed product must meet up to standards with either existing products or an idealised product. If this is not the case then and the benchmark cannot be achieved or surpassed, then it is not worth developing the product. Ideas: What different products could satisfy these needs? The next step in the innovation cycle is to generate ideas. Most of the source of ideas comes from the: Development team. These people research into the product into great detail and most of the ideas are generated by the developing team. Customers. Questionnaires and interviews are analysed and a different view of ideas are produced. The interviews and questionnaires can be very important as the customers will be the ones who buy the products at the end and they may also be using similar or existing products. Although questionnaires can sometimes be unreliable if not enough data is collected. Competitors. Useful data can be obtained if you as a company are selling similar products. Consultants. These are often not as useful as customers or the development team. Literature. This will have a large range of views and if researched into properly, books, patents and trade information will produce some excellent ideas. Product development teams generate ideas by brainstorming which is a group exercise and mind mapping which is usually done individually. In developing a product, it requires up to one hundred ideas to find an idea which is really worth going for. To reduce the amount of ideas we have to only the good ideas we have to organise ideas into specific categories which may require more brainstorming. The more ideas are organised, the more we would be able to realise if they are strengths or weaknesses in organisations. Selection: What ideas are the most promising? From all the ideas we have generated, we only take very few good ideas to take forwards for production. To select these few good ideas to take forward we need a Screening Criteria which would select the best ideas. This selection process now would require scientific and engineering judgement. These are: o Safety – Make sure that the product (nylon) would be safe to produce and wear. o Low environmental impact – Make sure that nylon produced clothes and any by-products are not dangerous to the environment o Low cost – Make sure that the method of producing nylon is the cheapest with the highest return for money o Minimum risk – Make the manufacture of nylon economically feasible o Engineering ease – Make the manufacture of nylon technically feasible After the screening process and choosing the best ideas, we now need to do a risk assessment. This will identify and catalogue all risks of producing the product (nylon). Eliminating the risk will be the most important thing and then we can compare quantitatively the terms of the cost and time. Risk management also need to be put in place as to reduce risks or possible risks before proceeding, or accepting the risk and proceeding. This decision is based entirely upon management and the best option will be chosen for the organisation at that time. Manufacture: How can we make the product in commercial quantities? At this stage we are now ready to decide how to produce the product. We have the chemical product we need to manufacture; we have identified customer needs and generated enough ideas to fill this need. When considering the manufacturing process we need to take into account: o Raw materials o Demand for supply o Time taken for product to reach the market o Size of plant o Labour o Operating and capital costs of plant After the manufacturing costs of the product (nylon clothes), we need to consider the packaging. This should be: o Attractive o Waterproof to prevent water ruining the nylon After the packaging, we can finally sell the product. To get the product out onto the market we could: o Advertise in clothes shops o Advertise on TV After advertising, the product would have reached out to a far reaching population. How to cite Product Design Coursework, Papers

Saturday, December 7, 2019

Queen Elizabeth I Of England Essay Example For Students

Queen Elizabeth I Of England Essay Elizabeth was the unwanted daughter of King Henry VIII, the king who killed hermother, because she did not bear a son. Elizabeth grew up in a country at war with it selfin the wake of King Henrys religious reforms. Through no fault of her own, Elizabethwas cast aside by her own father; resulting in a lonely childhood and adolescence. Whileher half sister Mary I was queen, as a young women Elizabeth lived quietly, waiting forher opportunity to succeed. On November. 17, 1558, Mary died and Elizabeth began herreign. During her years as a queen, Elizabeth influenced England greatly, withwhich to this day the Elizabethan age is most often associated. Education was one of Elizabeths greatest influences on England. Perhaps herinfluence on the importance of education as a young girl and her longed desire to learnhelped her strive for this particular goal. Children in those days began their studies reallyearly in the morning. They were expected to work long hours with out getting distracted. Over the years her tutors wrote glowing reports on her excellent progress. At ten yearsold, Elizabeth was excellent at Latin, and she could speak Italian pretty well. She wasalso taught ancient and modern languages, religion, history, geography, mathematics,science, and music. She kept up her studies even when she became queen.(Zamoyska10-11) Queen Elizabeth introduced to her country the seeds of freedom, which Englishmen now took for granted. The growing number of printing presses made books morereadily available, because an increasing amount of people, both men and women beganAs a Protestant, Elizabeth influenced her countrys religious decisions. According to Zamoyska: While Mary was still queen of England, Elizabeth did not wantto risk her greatest opportunity of being next in line. She had a difficult task of having toconform openly to the Catholics, while still keeping support for the Protestants and theyounger generation that looked up to her. (19) Elizabeths first decisions bore on the religious issues. She turned the situationback to the state of things during the last years of Edward VI, allowing the repatriation of the Protestant leaders who had been driven out underMary.She didnt, howeverencourage further changes, and essentially supported the Church of England Moderate Protestantism had been practiced under Henry VIII , and under Edward VIeven more radical Protestant programs were implemented.. Mary in the other hand, hadrestored the Roman Catholic faith. Elizabeth herself was a moderate Protestant, and hersettlement excluded papal authority, and brought back the Book of Common Prayer. Thishowever did not recognize the demands of the extreme Puritans. During her reign a lot ofpressure continued, but she resisted. Eventually the Puritans were driven underground. One of her greatest fears was that an alliance of Catholic powers might force her out ofthe throne, and introduce again a Catholic monarch. Eventually Elizabeth send Englishforces to fight on the Protestant side: In the war of religion in France and the revolt of theDutch against Spanish rule. (Academic American Encyclopedia 141)The Spanish Armada was perhaps the greatest threat to Elizabeth. Intending this fleetto secure the deposition of Elizabeth in favor of himself, Philip II of Spain-Thus restoringCatholicism. The Naval battle in the English Channel devasted the Spanish flotilla. The use of the fire ships, English seaman ship and the Protestant Wind as theEnglish call it, were responsible for the English victory that turned out to be so famous. (Academic American Encyclopedia 142) Before the war, Queen Elizabeth made adramatic speech to her troops at Tulbury. She assured them that she had the heart andstomach of a king and she promised that we shall shortly have a famous victory overthese enemies of my God, my kingdom, and my people. She wore a gleaming silverarmor and a white velvet dress. She was not about to barricade herself into one of hercastles in this time of danger, but she was intending to show her country what a queencould be. The war was declared an English victory. Thus the defeat of the Armadastrengthened Elizabeths position as a figure of Protestantism. She was the one who inspite of everything, seemed invincible. (Bush 87-90)Queen Elizabeth was the most important patron of Elizabethan theater. Her influence was essential protecting the theatrical profession from puritan inspired prohibitions, and her court provided animportant source of income and prestige for leading London actingAccording to Boyce, Elizabe th was fond of William Shakespeares plays. She wasespecially pleased with Falstaff. She was so pleased that she commanded the play wrightto produce a play in which the fat knight falls in love; resulting in the play entitled TheMerry Wives of Windsor. Cranmers eulogy to Elizabeth in Henry VII, delivered by animportant English national hero, without a doubt reflects the nostalgia for her reign byEngland, a decade after her death. Elizabeths reign did not only influence theater, but itliterature as well as art and music(172)Elizabeth influenced the manner in which the court was programmed, mainlybecause of her personality. According to Rachum she had her way with people andpossessed a high sense of her own authority. She also knew how to take advantage of aparticular circumstance as a single women surrounded by men.(162) Court officials andguests frequently displayed coarse manners, even though 16th century court etiquette wascomplex and highly structured. The queen herself sometimes slapped her maids andoften swore; a habit that amused the retainers, and disgusted the clergy.(Bush 67) It wasmade clear through Elizabeth that she would not stand any disobedience, patterning herrule after her fathers model of absolute monarchy. Many people compared Elizabethsmethod of ruling like her fathers; but this did not discourage her.(Bush 37)Her prideful attitude perhaps influenced those that looked up to her or wereattracted to her. Elizabeths most famous qualities was her success in her policies, theglamour in her court and her longed preserved virginity. These qualities could of been theideal life style for those that idolized her.(Academic American Encyclopedia 141) Herphysical features(at that time)were outstanding, plus the fact that she was a proud womenemphasized these qualities even more. Elizabeth at twenty years of age, appeared to be inthe full bloom of her life. With a good figure, and her tall stature she moved with dignity. .ua9dd4dd96c72eaf4de839da07a94d732 , .ua9dd4dd96c72eaf4de839da07a94d732 .postImageUrl , .ua9dd4dd96c72eaf4de839da07a94d732 .centered-text-area { min-height: 80px; position: relative; } .ua9dd4dd96c72eaf4de839da07a94d732 , .ua9dd4dd96c72eaf4de839da07a94d732:hover , .ua9dd4dd96c72eaf4de839da07a94d732:visited , .ua9dd4dd96c72eaf4de839da07a94d732:active { border:0!important; } .ua9dd4dd96c72eaf4de839da07a94d732 .clearfix:after { content: ""; display: table; clear: both; } .ua9dd4dd96c72eaf4de839da07a94d732 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ua9dd4dd96c72eaf4de839da07a94d732:active , .ua9dd4dd96c72eaf4de839da07a94d732:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ua9dd4dd96c72eaf4de839da07a94d732 .centered-text-area { width: 100%; position: relative ; } .ua9dd4dd96c72eaf4de839da07a94d732 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ua9dd4dd96c72eaf4de839da07a94d732 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ua9dd4dd96c72eaf4de839da07a94d732 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ua9dd4dd96c72eaf4de839da07a94d732:hover .ctaButton { background-color: #34495E!important; } .ua9dd4dd96c72eaf4de839da07a94d732 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ua9dd4dd96c72eaf4de839da07a94d732 .ua9dd4dd96c72eaf4de839da07a94d732-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ua9dd4dd96c72eaf4de839da07a94d732:after { content: ""; display: block; clear: both; } READ: Its Illegal to be Homeless EssayShe had an olive complexion and reddish brown hair. Her fine eyes and long elegantHands were just another striking feature.(Zamoyska 19)Her marriage decision not only influenced all the men that wanted to marry her,but it also influenced what the whole country thought about her. the most important issue of her first years of government was the onethat consistently evaded, namely her marriagepublic opinion disliked the image of theVirgin Queen. If she were to get married her personal choice would of been the earl ofLeicesterafter him she had many favorites(Rachum 162)Although her decision was not to get married, it does not mean that she did nothave any lovers. One rumor of a lover, was a man by the name of Robert Dudley; whoshe appointed as her master of horse. It was no doubt that Elizabeth was attracted to hisenergy, skill at conversation and athletic prowess. The way he organized courtentertainment delighted her. Soon enough Elizabeths behavior became a scandal.(Bush41-42) Although she had other men in her life, she prided the fact that all her life she wasa virgin, and died a virgin.(Academic American Encyclopedia 142)Even though her days were shortened little by little, the dying queen was still aninfluence of hope to her country. To a world she helped shape, Elizabeth made herfarewells, to an England whose affection she was sure.(Bush 105) At the old age ofseventy it marked the end for of this queens life; at the old age which was very rare todie. Especially at the time where disease and primitive medical practices doomed manyto an early death. Elizabeth like her father was a firm believer in physical as well asintellectual exercise, which may of contributed to her remarkable life spand. According to an observer: Elizabeths funeral was never forgotten bythose that witnessed itsuch a general sighing, groaning, and weeping as that hath notseen or known in the memory of man.(Bush 107)The Elizabethan age is most often associated with Queen Elizabeth I, whoinfluenced England greatly. Her influence on literature, drama, theater, and as a greatpolitical figure who cleverly manipulated and retained power dispite the obstacles,deserves credit for the great achievements during her reign. Bibliography:Elizabeth I, Queen of England Academic American Encyclopedia, 1987Boyce,Charles. Shakespeare A to Z. New York: Charles Boyce Roundtable PressInc. 1990Bush,Catherine. Elizabeth I. New York: Chelsea House Educational communications,Inc.1986Rachum,Ilan. The Renaissance: An Illustrated Encyclopedia. New York City: MayFlower Books Inc. 1979Zamoyska, Betka. Queen Elizabeth I: United States of America: Cameron TayleurBooks Ltd. 1981

Friday, November 29, 2019

Managing an Umbrella Brand free essay sample

The brands had to be available in at least 15 of the countries studied; the same name had to be used in at least three product categories and meet franchise in at least three of the five geographical regions. In its home country Germany, too, many of Nivea’s products were the market leaders in their segments. This market leadership status translated into superior financial performance. Between 1991 and 2001, Nivea posted double-digit growth rates every year. For 2001, the brand generated revenues of â‚ ¬2. 5 billion, amounting to 55 per cent of the parent company’s (Beiersdoft) total revenue for the year. The 120-year-old, Hamburg-based Beiersdoft has often been credited with meticulously building the Nivea brand into the world’s number one personal care brand. According to a survey conducted by ACNielsen in the late 1990s, the brand had a 15 per cent share in the global skin care products market. While Nivea had always been the company’s star performer, the 1990s were a period of phenomenal growth for the brand. We will write a custom essay sample on Managing an Umbrella Brand or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page By successfully extending what was essentially a ‘one-product wonder’ into many different product categories, Beiersdoft had silenced many critics of its umbrella branding decision. The marketing game for Nivea Millions of customers across the world have been familiar with the Nivea brand since their childhood. The visual (colour and packaging) and physical attributes (feel, smell) of the product stayed on in their minds. According to analysts, this led to the formation of a complex emotional bond between customers and the brand, a bond that had strong positive under-tones. According to a superbrands. com. my article, Nivea’s blue colour denoted sympathy, harmony, friendship and loyalty. The white colour suggested external cleanliness as well as inner purity. Together, these colours gave Nivea the aura of an honest brand. To customers, Nivea was more than a skin care product. They associated Nivea with good health, graceful ageing and better living. The company’s association Nivea with many sporting events, fashion events and other lifestyle-related events gave the brand a long-lasting appeal. In 2001, Franziska Schmiedebach, Beiersdoft’s Corporate Vice President (Face Care and Cosmetics), commented that Nivea’s success over the decades was built on the following pillars: innovation, brand extension and globalization (see Table 4 for the brand’s sales growth from 1995-2002) Table 4 Nivea: worldwide sales growth (%) The first major extension was launch of ‘Nivea For Men’ aftershave in the 1970s. Unlike the other aftershaves available in market, which caused the skin to burn on application, Nivea For Men soothed the skin. As a result, the product became a runaway success. The positive experience with the aftershave extension inspired the company to further explore the possibilities of brand extensions. Moreover, Beiersdoft felt that Nivea’s unique identity, the values it represented (trustworthiness, simplicity, consistency, caring) could easily be used to make the transition to being an umbrella brand. The decision to diversify its product range was also believed to have influenced by intensifying competitive pressures. L’Oreal’s Plenitude range, Procter Gamble’s Oil of Olay range, Unilever’s Pond’s range, and Johnson Johnson’s Neutrogena range posed stiff competition to Nivea. Though Nivea was the undisputed market leader in the mass-market face cream segment worldwide, its share was below Oil of Olay’s, Pond’s and Plenitude’s in the US market. While most of the competing brands had a wide product portfolio, the Nivea range was rather limited. To position Nivea as a competitor in a larger number of segments, the decision to offer a wider range inevitable. Beiersdoft’s research centre—employing over 150 dermatological and cosmetics researchers, pharmacists and chemists—supported its thrust on innovations and brand extensions. During the 1990s, Beiersdoft launched many extensions, including men’s care products, deodorants (1991), Nivea Body (1995), and Nivea Soft (1997). Most of these brand extension decisions could be credited to Rolf Kunisch, who became Beiersdoft’s CEO in the early 1990s. Rolf Kunisch firmly believed in the company’s ‘twin strategy’ of extension and globalization. By the beginning of the twenty-first century, the Nivea umbrella brand offered over 300 products in 14 separate segments of the health and beauty market (see Table 5 and Figure 2 for information on Nivea’s brand extensions). Commenting on Beiersdoft’s belief in umbrella branding, Schmiedebach said, ‘Focusing your energy and investment on one umbrella brand has strong synergetic effects and helps build leading market positions across categories. A noteworthy aspect of the brand extension strategy was the company’s ability to successfully translate the ‘skin care’ attributes of the original Nivea cream to the entire gamut of products. Table 5 Nivea: brand portfolio CategoryProducts Nivea Bath CareShower gels, shower specialists, bath foams, bath specialists, soaps, kids’ products, intimate care Nivea Sun (sun care)Sun protectio n lotion, anti-ageing sun cream, sensitive sun lotion, sun-spray, children’s sun protection, deep tan, after tan, self –tan, Nivea baby sun protection Nivea Beaute (colour cosmetics)Face, eyes, lips, nails Nivea For Men (men’s care)Shaving, after shaving, face care, face cleansing Nivea Baby (baby care)Bottom cleansing, nappy rash protection, general cleansing, moisturizing, sun protection Nivea Body (body care)Essential line, performance line, pleasure line Nivea CremeNivea creme Nivea DeodorantsRoll-ons, sprays, pump sprays, sticks, creams, wipes, compact Nivea Hand (hand care)Hand care lotions and creams Nivea Lip CareBasic care, special care, cosmetic care, extra protection care Nivea Visage (face care)Daily cleaning, deep cleaning, facial masks (cleaning/care), make-up remover, active moisture care, advanced repair care, special care Nivea Vital (mature skin care)Basic face care, specific face care, face cleansing products, body care Nivea SoftNivea soft moisturizing cream Nivea Hair CareHair care (shampoos, rinse, treatment, sun); hair styling (hairspray and lacquer, styling foams and specials, gels and specials) Figure 2 Nivea Universe The company ensured that each of its products addressed a specific need of consumers. Products in all the 14 categories were developed after being evaluated on two parameters with respect to the Nivea mother brand. First, the new product had to be based on the qualities that the mother brand stood for and, second, it ha to offer benefits that were consistent with those that the mother brand offered. Once a new product cleared the above test, it was evaluated for its ability to meet consumer needs and its scope for proving itself to be a leader in the future. For instance, a Nivea shampoo not only had to clean hair, it also had to be milder and gentler than other shampoos in the same range. Beiersdoft developed a ‘Nivea Universe’ framework for streamlining and executing its brand extension efforts. This framework consisted of a central point, an inner circle of brands and an outer circle of brands (see Figure 2) The centre of the model housed the ‘mother brand’, which represented the core values of trustworthiness, honesty and reliability. While the brands in the inner circle were closely related to the core values of the Nivea brand, the brands in the outer circle were seen as extensions of these core values. The inner-circle brands strengthened the existing beliefs and values associated with the Nivea brand. The outer circle brands, however, sought to add new dimensions to the brand’s personality, thereby opening up avenues, for future growth. The ‘global-local’ strategy The Nivea brand retained its strong German heritage and was treated as a global brand for many decades. In the early days, local managers believed that the needs of customers from their countries were significantly different from those of customers in other countries. As a result, Beiersdoft was forced to offer different product formulations an packaging, and different types of advertising support. Consequently, it incurred high costs. It was only in the 1980s that Beiersdoft took a conscious decision to globalize the appeal of Nivea. The aim to achieve a common platform for the brand on a global scale and offer customers from different parts of the world a wider variety of product choices. This was radical departure from its earlier approach, in which product development and marketing efforts were largely focused on the German market. The new decision was not only expected to solve the problems of high costs, it was also expected to further build the core values of the brand. To globalize the brand, the company formulated strategies with the help of a team of ‘international’ experts with ‘local expertise’. This team developed new products for all the markets. Their responsibilities included, among others, deciding about the way in which international advertising campaigns should be adapted at the local level. The idea was to leave the execution of strategic decisions to local partners. However, Beiersdoft monitored the execution to ensure that it remained in line with the global strategic plan. This way, Beiersdoft ensured that the nuances of consumer behaviour at the local level understood and that their needs were addressed. Company sources claimed that by following the above approach, it was easy to transfer know-how between headquarters and the local offices. In addition, the motivation level of the local partners also remained on the higher side. The company established a set of guidelines that regulated how the marketing mix of a new product/brand was to be developed. These guidelines stipulated norms with respect to product, pricing, promotion, packaging and other related issues. For instance, a guideline regarding advertising read, ‘Nivea advertising is about skin care. It should be present visually and verbally. Nivea advertising is simple, it is unpretentious and human. ’ Thus all advertisements for any Nivea product depicted images related to ‘skin care’ and ‘unpretentious human life’ in one way or the other. The company consciously decided not to use supermodels to promote its products. The predominant colours in all campaigns remained blue and white. However, local issues were also kept in mind. For instance, in the Middle East, Nivea relied more on outdoor media as it worked out to be much more cost-effective. And since showing skin in the advertisements went against the region’s culture, the company devised ways of advertising skin without showing skin. Many brand management experts have spoken of the perils of umbrella management, such as brand dilution and the lack of ‘change’ for consumers. However, the umbrella branding strategy worked for Beiersdoft. In fact, the company’s growth was the most dynamic since its inception during 1990s—the decade when the brand extension move picked up momentum. The strong yearly growth during the 1990s and the quadrupling of sales were attributed by company sources to the thrust on brand extension. Questions: 1. Discuss the reasons for the success of the Nivea range of products across the world. Why did Beiersdoft decide to extend the brand to different product categories? In the light of Beiersdoft’s brand extension of Nivea, critically comment on the pros and cons of adopting an umbrella branding strategy. Compare the use of such a strategy with the use of an independent branding strategy. 2. According to you, what are the core values of the Nivea brand? What type of brand extension framework did Beiersdoft develop to ensure that these core values id not get diluted? Do you think the company was able to protect these core values? Why/why not? 3. What were the essential components of Beiersdoft’s global expansion strategy for Nivea? Under what circumstances would a ‘global-strategy-local execution’ approach be beneficial for a company? When and why should this approach be avoided?

Monday, November 25, 2019

Critical success factors of PM Essay Example

Critical success factors of PM Essay Example Critical success factors of PM Essay Critical success factors of PM Essay The articles focus Is limited to the European Funded projects in Bulgaria and he Authors believe that identifying the critical success factors of project management, significantly helps managers to gear the project focus In order to achieve the projects main goal within budget, resource and time. The article suggests selected core factors identified through empirical study of project success factors conducted by a sample survey of managers and experts from relevant organizations of projects supported by European programs. According to Mantilla and Allan, the previous researches on Identifying project success factors are traditional. This is because the researches narrowly focus on the effectiveness of project management tools used by project managers. Though proper utilization of these tools could contribute for the achievement of project goal, there are a wide range of project success factors that can potentially Influence the project success. Mantilla and Allan(2012). Mantilla and Allan postulate that the success of a project depends on the fulfillment of some factors which they call critical. They insist on the existence of major factors that are prerequisite for a project to attain Its goal. The concepts In the hypothesis sound clear as there are some widely accepted Independent factors that significantly influence (which can later be supported with academic findings in the area) the achievement of a projects intention. The authors didnt discuss how the absences of the given potential factors make a project fall. The hypothesis in this article Is also empirical. It Is supported by practical evidences that are found from 132 project managers and project team members. Regarding this point there are some limitations on the types of respondents which I raise later in the evaluation section. The hypothesis is limited both in geography and the type of project it deals with. The article focuses on projects funded by Operational Programs of the European Commission in Bulgaria. When it comes to the literature, Mantilla and liana have established a literature on identifying critical success factors of project management. The authors explain the absence of unified treatment and definition of the concept In the field though there Is a general agreement on the significance of sarong out critical success factors In the practice of project management. Mantilla and Allan (2012) provide pretty consolidated detail evidences on what is more important in project management. Its all about whether project stakeholders are testified by Its results. This is a widely accepted principle but the problem on this regard Is, the authors didnt specify the types of project as there are different types of projects with various range of goals. For instance, in general terms, the intentions of commercial projects and a relief project are not similar. The same is true to their scholars like, Dry. Rash and Dry. Mimed (2014) It is impossible to generate universal checklist for project success criteria suitable for all projects. Success criteria differ from project to project depending on various numbers of issues like size, uniqueness ND complexity In addition to this, client satisfaction is very hard to measure Paul and Derek (2008) different stakeholders sense and measure success in different ways with in a single project. Success is different for different stakeholders in a certain project. This is usually based on their contribution and expectation. Other literature supports are also discussed on the subject in relation to the existence of two major groups of project success factors which are stated as strategic and tactical. The strategic group includes project mission, top management support and project scheduling. The tactical aspect includes client consulting, human resource selection and personnel training. These factors affect project success at different stages of the project life cycle. To identify the critical success factors of project management, the authors conducted a survey where 132 project managers and members of projects have participated. They were selected as representatives of projects funded by CUE (European Commission). The sample of projects has been selected by a method of purposive sampling. The respondents have filled a questioner designed for the purpose of the study. The questioner was divided in to three main segments, questioner for project success measurement, for project execution and for the importance of critical success factors. The main focus of the article was the findings under the critical success factors. The respondents were given 15 potential factors and they were asked to identify the most critical Success factors based on their level of importance. The listed potential success factors were Competence of the manger, Support from the agency administering POP, Clarity of project goal, Top management support, Competence of project team members, Motivation of Project team members, effective communication between project stake older, quality of subcontractor service, precision in documenting and achieving of project information effective coordination of project activities, compliance with the rules and procedures established by the POP, Systematic control over the project execution, access to organizational resources, SMART planning, Competence and adequate support from a project consultant According to the authors the above lists were prepared based on literature review. Mantilla and Allan (2012). The final results of this study show the following five factors as the most critical success determinants: 1st Competence of project manager; Over 80% respondents indicated this factor as extremely important. 2nd Compliance with the rules and procedures; almost 80% of the respondents have evaluated this factor as extremely important. 3rd Competence of project team 66. 7% of the respondents have identified this as extremely important. In addition it this was identified as highly important by 30 % of the participants. 4th Quality of services provided by subcontractors 66. % of the representatives indicated this as extremely important 5th Support of the top management ; 64% of the respondents identified this as extremely important. When it comes to the appropriateness of the research technique and obtained result, the study relied on single respondent, project managers and experts. The number of the respondents may be representative, but they are all from one side of the project represents. Instead all duty bearers that contribute for a project success should have been included. For instance we cant see stakeholders views, end users (client) participation, and not even implementers Judgment. How can we measure a project success without observing and analyzing its impact on the end users? The other significant point is we have no idea whether the project managers are successful or not in the projects they have executed so far but they are still making decision on critical factors that make a project successful. Here the point is if in case they have failed to attain the intended goal of the project, how do we trust their Judgment alone on what makes a project successful? When it comes to the list of the given potential factors, they seem limited. Mantilla and Allan, present the above list of success factors to be made based on literature review; but they fail to provide list of adequate sources for that There are also some other factors that should have been considered such as donors interest and project environment (political and social). Timothy, Debbie and Chris (2014) highlight the existence of organized and fundamental success factors donors consider at each stage of the project phase. Sponsors are demanding in all stages. This sponsors behavior factors affect the project positively or negatively at planning, implementing, monitoring and closing stage with various degrees depending on sponsors interest. In their study on the advantages of best practices in project management, Livid. L, MME. C and loan. N 2010) emphasizes adopting best practices as a main factor that leads to successful project management. Through identifying and best practices, we develop international approach of labor, better process quality and better monitoring and controlling etc. Mantilla and Allan proved the above five factors to be very critical for a project to be successful, but there is no prove on how the absence of these factors can result in project failure. For instance according to Dry. Rash and Dry. Emends(2014) ,the failure of a management may not always bring about failure to a project and good project management does not always guarantee complete project success. It is possible to achieve a successful project even when management has failed and vice versa. In this review I have discussed Mantillas and Laminas article on Critical success factors of a project. The article covers several points on the existing approaches to project success.

Friday, November 22, 2019

Why have many governments found it necessary to regulate the terms, Essay

Why have many governments found it necessary to regulate the terms, conditions and processes in the sale of insurance and financial services products - Essay Example Insurance is one among the financial system. Insurance is a part of financial system. It takes care of the financial consequences of certain specific contingencies both in case of individuals and corporate bodies. The effect of the losses o financial system is not only negative but may be disastrous and catastrophic also. It may be at micro - level or macro - level. Insurance provides financial security wherever there is an insurance policy. In fact, insurance is legally compulsory. The insurance sector has weathered terrorist attacks of previously unknown magnitude; it has suffered from a severe drop in equity markets; it is going through a prolonged period of historically low interest rates and has even suffered from major credit defaults (Rossum, 2005). But it remains in good shape. The attack on the World Trade Centre is a good example in this context. Though past performance can be relied upon to decide whether regulation is necessary or not with respect to sale of insurance and financial service products, there are certain trends which support the need for regulation. They are - The regulation of the financial system can be viewed as a particularly important case of public control over the economy (Giorgio, 2004). A plethora of theoretical motivations support the opportunity of a particularly stringent regulation for banks and other financial intermediaries. Such motivations are based on the existence of particular forms of market failure in the credit and financial sectors. Regulatory Framework A regulatory framework is most essential in order to manage any financial system as a matter of fact ((ICMR), Financial Management for Managers, 2003). The governmental regulatory framework seeks to Define avenues of investment available to business enterprises in different categories, ownership-wise and size-wise; Induce investment along certain lines by providing incentives, concessions, and reliefs; and Specify the procedure for raising funds from the financial markets. Despite the existence and sale of numerous insurance policies that cover various contingencies, the economic reason for the regulation of the insurance is yet to be defined in the financial literature. There are many rigorous arguments in favour of the regulation of insurance companies, some of which are discussed as follows (Booth, Oct,2007). First and foremost, regulation can prevent the adverse affects of information asymmetries in markets for illiquid contracts. Secondly, regulation can be used to ensure that insurers commit to contracts. In the case of life insurers these contracts may be incomplete, and it may be difficult to determine the terms of the contracts objectively; this is particularly so with U.K. with-profit contracts, for example. As discussed in the initial paragraphs of this paper, the term 'financial system' traditionally includes banking, financial and insurance segments ((ICMR), Commercial Banking, 2003). A primary objective of financial market regulation is the pursuit of macroeconomic and microeconomic stability. Safeguarding the stability of the financial system translates into macro controls over the financial exchanges, clearing houses and securities settlement systems. Earlier, many academics and practitioners have argued that, there is a definite

Wednesday, November 20, 2019

Summary Research Paper Example | Topics and Well Written Essays - 250 words - 10

Summary - Research Paper Example During those days, Nike had taken a top-down approach to ensure that their products reach to the targeted people through the use of famous sports people and endorsements that were thought to influence their fans to start using the Nike products (Scott). A couple of years back, Nike started experiencing problems with the old marketing strategy of using celebrity sport people as they were subject to scandals that impacted poorly on the company’s sale. Hence, as a new marketing strategy, Nike company opted to go digital and invest heavily in marketing through social media as it involved more word of mouth together with marketing (Panos). Nike managed to create a fan base through a couple of social Medias and get followed who were constantly kept updated with the latest advancements in Nike products. Panos. "Why Nikes Buzz Marketing Strategy Is Riskier Than Red Bulls." 18 September 2012. Forbes.com. 23 April 2014

Monday, November 18, 2019

Divorce Rate Essay Example | Topics and Well Written Essays - 500 words

Divorce Rate - Essay Example If the custody battle occurred when the child is your research shows that by adolescence children begin to fanaticize that their parents get back together, often in a fairytale way and they all live happily ever after. The earlier abuse is minimized or not thought about. By adolescence these children show the same symptoms of divorce as other children experience, difficulty making decisions, difficulty in relationships, more susceptible to depression and higher degree of acting out including the use of alcohol and drugs (Johnson, 2004) From the parents perspective custody battles ensue for many reasons but most involve the inability to problem solve how to fulfill the child’s parenting needs from two locations. Every child, male or female, need two parents but to provide that parents must work together. One theory says one of the reasons parents can not work together is because they are taking out their anger toward the spouse in the custody battle. Another theory is that one parent feels they can not trust the other. This often occurs when on parent has been unfaithful in the marriage or has been neglectful in the marriage (Booth 2001). In any case a custody battle generally involved a failed attempt at mediation. It then moves into the legal realm which is likely to involve a custody evaluation of both parents either by a social worker, a guardian adlitum or a psychologist of all three. When everyone’s reports are finished, which can take months and involves multiple interviews with the children, family members and the parents and financial information is usually also included, the case is brought before a judge. The judge then hears from all the professionals involved, both parents and the children if they are old enough. The average contested hearing is from two to three days. At the present time, joint custody or 50/50 custody is the most common ruling( Amato & Sobolewski, 2001 & 2005). All of this has

Saturday, November 16, 2019

Boys And Girls Short Story English Literature Essay

Boys And Girls Short Story English Literature Essay The short story by Alice Munro belongs to the collection of works Dance of the Happy Shades and is entitled Boys and Girls. It is written from the female perspective that makes it original, as the writers more often turn to description of the world with the eyes of men, the type of story dealing with girls world-view is less common. However, it appears to be remarkably interesting to trace the changes that occur in the mind of the female narrator, as she describes the events from childhood with youthful viewpoint. This makes her descriptions of life filled with social prejudice where women are often inferior to men are true to life and dynamic due to Munros irony. The example can be made as Munro describes the female narrator being harsh and at times wild and at the same time shows her reverent attitude to her appearance. Besides the feminist theme of the short story and a strife for freedom in the society that lived according to the unwritten rules where men always dominated, it can be noticed that there unfolds a common family drama in all the complexity of human relations in terms of which the generation gap comes to the scene. Moreover, the situation is aggravated as the narrator overcomes transitional period in her life, the girl leaves her childhood and enters her adulthood. The alternations are demonstrated in the narrators attitude to life, parents, new responsibilities and expectations. She reasons feeling the inner changes as well as the status changes within the relatively short period of her life: The word girl had formerly seemed to me innocent and unburdened like the word child; now it appeared that it was no such thing. A girl wasà ¢Ã¢â€š ¬Ã‚ ¦ what I had to become. It was a definition, always touched with emphasis, with reproach and disappointment. The social position of a woman is clearly seen on the example of the girls mother that, by the way, along with her father plays a considerable role in the storyline. Ex facte parents seem to be perfect and provide their children with everything necessary for their development. The narrators father is shown as readers get to know about the family business that is shouldered on the householder. Munro portrays him as a man in the know who is tirelessly inventive in making a world for his horses, the pelting operation that included killing, skinning, furs preparation that was accompanied with a distinctive seasonal smell. It created an atmosphere that was predetermined by the family business. Father looked forward to his daughter become a helping hand for the whole family as she grows up, he treats her with respect and flatters calling her a new hired hand. As the narrator obeys her father, appreciates his wisdom and industry, she feels his role in her upbringing, one day she, however, contrives to disobey him. The girl does not know the reason of her deed but she opens the gate wide instead of shutting it as her father asks and the horse gallops away. She fears to lose his trust that is important for her, but she did not regret. Trying to conceal her fault was vain as her younger brother Laird gives her away. Father is wise enough to be quite and speaks with resignation dropping only several words: Shes only a girl. Earlier they would strike her like a thunder, but it turned out that she grew up, something changed in her forever and she got rid of her childhood fears and habits, the girl was turning into a woman, revealing her female nature, hence, she said: I didnt protest that, even in my heart. The girls mother that is contrasted to father seems to be more friendly towards her daughter, if she was feeling cheerfulà ¢Ã¢â€š ¬Ã‚ ¦she could tell all sorts of things, while her father didnt talkà ¢Ã¢â€š ¬Ã‚ ¦unless it was about the job they did. The girl was shy about her father and did not ask him questions, but worked willingly under his eyes and was proud of that. The girl tells of her mixed feeling towards mother, she feels the pressure and hurries to leave the house before mother gives her another task to do, in turn mother blames her for not helping about the house. Mother seems too preoccupied with her housework, though it may be also regarded as lack of attention and care for her children who were needed mainly as a helping hand for the endless work in the house. Mother denounced her daughters actions and often talked to her in a dead-quiet regretful way and she was always plotting striving to keep the girl inside the house, exercising her power. This resulted in the childs rebellion, her obstinacy as the narrator tried to keep herself free from the unwritten rules of the society as well as total control of her actions. Despite mother was, according to the girl, kinder than father and more easily fooled, but you couldnt depend on her, as she showed that she did not know about the way things really were. Mother did not seem so dear to the heart of the girl as father was, numerously proving his humaneness and love, in spite of the cruelty he had to resort to in everyday life. Readers are shown the stereotypical farm life in Canada, but the characters revive on the pages of the story and readers witness all the transformation they undergo, may judge about their life, actions and motives, sympathize and condemn them.

Wednesday, November 13, 2019

British Irish Relations over the past 300 years :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  British- Irish relations over the past three hundred years have been troubled. There have been many tensions caused by religion in Northern Ireland and Britain's unfair rule of Northern Ireland. The British are guilty of many of the indignities suffered by the Irish people. They are also guilty of causing all of the religious and territorial conflicts between Catholics and Protestants in Northern Ireland.   Ã‚  Ã‚  Ã‚  Ã‚  The division between Northern and Southern Ireland dates back to the 16th century. A succession of English monarchs had used the planting of Protestant English and Scottish people on lands seized from Irish Catholics as a way of increasing loyalty to the British Crown. This is an example of how the British treated the people of Ireland unfairly.   Ã‚  Ã‚  Ã‚  Ã‚  In 1912 British parliament gave home rule to Ireland. Home rule is when a country who is ruled by another country is giving the ability to govern its self. However some people in Irelands Northern counties did not want home rule. They wanted to remain governed by Britain. So the people in the Northern Counties (Antrim, Armagh, Down, Fermanagh, Londonderry and Tyrone) remained under British rule while the Southern Counties formed the Republic of Ireland. Shortly after the formation of Northern Ireland and the Republic of Ireland hostilities pushed these two countries to the brink of civil war. This was prevented by the start of World War I.   Ã‚  Ã‚  Ã‚  Ã‚  English persecution of the Irish people is one cause of the tensions in Northern Ireland. Before 1793 Irish Catholics were persecuted by British law. Catholics were not allowed to buy and sell land, get proper education, marry Protestants or vote. This fueled problems in Ireland. After 1793 Britain was afraid, after loosing America, that a revolution would happen in Ireland. So the restrictions on the Irish Catholics were done away with. This however angered the protestants who formed the Orange Order, who was against the Catholics. This all came to a head when in 1798 when a small rebellion broke out.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"It began with a blight of the potato crop that left acre upon acre of Irish farmland covered with black rot.†(The Irish Famine, 1) This of course is in reference to the Irish Famine. The Irish Famine was another cause of the tensions in Ireland. As crops across Ireland failed, the price of food soared. This made it impossible for Irish farmers to sell there goods, the good which the farmers relied upon to pay their rent to their English and Protestant landlords. British Irish Relations over the past 300 years :: essays research papers   Ã‚  Ã‚  Ã‚  Ã‚  British- Irish relations over the past three hundred years have been troubled. There have been many tensions caused by religion in Northern Ireland and Britain's unfair rule of Northern Ireland. The British are guilty of many of the indignities suffered by the Irish people. They are also guilty of causing all of the religious and territorial conflicts between Catholics and Protestants in Northern Ireland.   Ã‚  Ã‚  Ã‚  Ã‚  The division between Northern and Southern Ireland dates back to the 16th century. A succession of English monarchs had used the planting of Protestant English and Scottish people on lands seized from Irish Catholics as a way of increasing loyalty to the British Crown. This is an example of how the British treated the people of Ireland unfairly.   Ã‚  Ã‚  Ã‚  Ã‚  In 1912 British parliament gave home rule to Ireland. Home rule is when a country who is ruled by another country is giving the ability to govern its self. However some people in Irelands Northern counties did not want home rule. They wanted to remain governed by Britain. So the people in the Northern Counties (Antrim, Armagh, Down, Fermanagh, Londonderry and Tyrone) remained under British rule while the Southern Counties formed the Republic of Ireland. Shortly after the formation of Northern Ireland and the Republic of Ireland hostilities pushed these two countries to the brink of civil war. This was prevented by the start of World War I.   Ã‚  Ã‚  Ã‚  Ã‚  English persecution of the Irish people is one cause of the tensions in Northern Ireland. Before 1793 Irish Catholics were persecuted by British law. Catholics were not allowed to buy and sell land, get proper education, marry Protestants or vote. This fueled problems in Ireland. After 1793 Britain was afraid, after loosing America, that a revolution would happen in Ireland. So the restrictions on the Irish Catholics were done away with. This however angered the protestants who formed the Orange Order, who was against the Catholics. This all came to a head when in 1798 when a small rebellion broke out.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"It began with a blight of the potato crop that left acre upon acre of Irish farmland covered with black rot.†(The Irish Famine, 1) This of course is in reference to the Irish Famine. The Irish Famine was another cause of the tensions in Ireland. As crops across Ireland failed, the price of food soared. This made it impossible for Irish farmers to sell there goods, the good which the farmers relied upon to pay their rent to their English and Protestant landlords.

Monday, November 11, 2019

Prepare and Maintain Learning Environments

TDA 2. 12 1. 1 – Health and Safety – learning environments. The school has a strict policy that describes the needs of keeping children safe within their learning environment. It is not only important that children are safe in school but also that they feel safe themselves – this creates a comfortable place to work. It is important that children are safe when playing outdoors therefore the main front gate is kept locked when children are in the playground and only the teacher on duty holds a key. Safety indoor is manned by the site manager who performs some daily checks and some weekly checks on the various equipment. The site manager’s job is to ensure that the school building is free from hazards and obstructions as this will prevent children from having any unnecessary accidents. It is the teacher’s responsibility and our responsibility to make sure that the classroom is free from hazards as there are many risks that could occur. There is a general classroom risk assessment updated every month in order to avoid accidents. 1. 4 If using any safety equipment in my lessons, I would always ensure that this was properly set up and safe to use. I would test it myself by using the manufacturer’s guide, I would ask another member of staff if I still wasn’t sure. 2. 4 As our school is ‘eco-friendly’, we have many different recycling wastes in progress. One of these is paper recycling where any waste paper including mistaken printing/photocopying can be reused. Another recycling operation we have is food waste, excess food from the school canteen and fruit cores and skins from the children is all put into a separate bin. Other recycling includes bottles, plastic and general waste. 3. 2 The physical environment is constantly practiced as it is an on-going procedure within school. Maintenance of health and safety of the children is taken care of in many ways i. e. a child/ a group of children are never left on their own, gates are always locked around the school and children cannot open front door or back doors without the help of an adult. Only members off staff are able to enter the building using the thumb print security system. Areas are always made to ensure that children and adults are comfortable in their learning/working environment. In the winter, central heating is on and in the summer windows can be opened to let in fresh air. Spare raincoats and willies are provided for children (and adults) without during outdoor learning. Most discomforts that a child may complain about can be sorted using the equipment and staff in the school. On-going activities will have been pre-planned and therefore the best space to do the activity in will have already been allocated by the class teacher or whoever has prepared the activity. For example P. E. ctivities would be best done outside as there is plenty of room (and fresh air) however if it is raining the sports sessions would then be done in the hall. The area the activity takes place in would also depend on the size of the class or group taking part. The children within the group would also need to be taken into consideration, for example are there any children that have disabilities which would hinder their performance if they were taken outside. Also blind/deaf children , the activities in the area would be adapted to ensure ease for everyone.

Saturday, November 9, 2019

Why People Fear Old Age essays

Why People Fear Old Age essays In todays society every one wants to look young and attractive. We want to be able to stay independent, and in touch with modern times. Old age has become a social problem in our time. The reality of getting older is manifested through stereotypes and myths. Common stereotypes of aging view the old as out to the pasture, over the hill, and all washed up. We want to be able to stay youthful and enjoy life to its fullest. No matter what lengths we go to, to stay young, there will always be that fear in the back of our minds of getting old. Because of this we often look at aging as a negative perception. We fear the mental and physical decline. The thought of not remembering our past or even friends and families is scary, what is there to like about forget all the wonderful memories that took us so long to accumulate. And then theres the fear of physical decline, knowing that we risk the chance of not being as youthful as we would like to be. Missing out on all the fun of playing with the grandchildren, taking long walks at night or even those bike rides that we once enjoyed. The thought loneliness, being unwanted, or becoming a burden and dependent upon our friends and family members is another reason we fear getting old. It seems like when we get older our friends tend to diminish and our interests seem to clash with the younger generation, so they stop coming around as much. Then theres the thought of having to rely on other people to help us in our daily activities. The last thing we want is for someone to have to take care of us, and loosing our independence. No more being able to jump in the car and go to the store or friends houses. Finally theres the thought of disease and death, which people state are their biggest fears or old age. Who wants to think about all the health problems we will have to look forward to and all the doctors visits and pills that accompany these pr ...

Wednesday, November 6, 2019

Legalize prostitution misc10 essays

Legalize prostitution misc10 essays Prostitution: Prostitution might appear to be an odd topic for historical inquiry. As "the world's oldest profession," concerned with buying and selling something as "natural" and "unchanging" as sex, it might seem to have no history. However, prostitution is subject to historical change and is shaped by the society in which it exists. In the United States, over the last couple hundred years, the nature of prostitution and the experiences of people working as prostitutes have varied a great deal. The character of women's economic options has affected them by economic depression, by wars, by changing popular attitudes and, in particular, by the law and the ways in which the police, the courts and the prisons have administered the law. Organized political resistance has also played a role. Women working as prostitutes have developed strategies to survive and resist increasing social control. At the same time, the unique cultures of prostitutes are also formed by factors not imme diately related to their work. For example, prostitution is more prevalent in working class communities and families. The historical record of prostitution, however, points us towards examining issues of social control, religion, profits, disease and legal regulations. It is funny how prostitution is the world's oldest profession, and yet it is still only legal in one of the fifty United States of America. Prostitution could be a guaranteed moneymaker for the Internal Revenue Service; instead, it remains a seedy underside of society. It seems obvious to me that prostitution should be legalized, although statistics regarding the rates of disease and death from such an industry are difficult to verify it is common sense that the cost to society is high. Consider the necessary evils of pimps, or procurers, these are men (and occasionally women) who traffic in the flesh of others, as tax free as the Catholic Church I might add. And prostitutes themselves...

Monday, November 4, 2019

Histroy 101 Western Civ Essay Example | Topics and Well Written Essays - 750 words

Histroy 101 Western Civ - Essay Example Athens as a democratic state was much emphasized during the 4th century BC although many historical documents have shown that democracy as a way of life was very much practiced as early as 5 B.C. The word Demos connotes two important things for Athenians- â€Å"village† and â€Å"people†. Village was the smallest unit of government at that time. People belonged to a certain village; in fact, men who are at least 18 years of age could participate in the Assembly. The Assembly was attended by anyone from the village that wants to have their voice heard. This included Demosthenes who tirelessly rebukes citizens to recall certain events since the people were always present in such Assembly (Blackwell, 2003, p6). It was of grave importance to always attend to the concerns being discussed during the said meeting. The characteristics of such a meeting showed the democratic ideals of Athens. First, anyone can speak regardless of trade or position in society, especially if the i ssue at hand is about governance. For other concerns that needed specialized knowledge, a craftsman is called forth to shed opinion on such matters (Blackwell, p7). These rules during an assembly imply that democracy was highly-valued and actively practiced. Democracy is not just a lofty ideal since it was practiced by the citizens. The assembly just shows how wealth is considered inferior to the democratic rights of its citizens (Lewis and Lewis,p.219). The practice of democracy was further heightened by Pericles during 460 B.C. Previously, public officials were appointed based on wealth or birth status. Such criteria for public office were promulgated by Solon or Cleisthenes. Pericles made the selection more democratic by allowing patrons to represent slaves and resident aliens, which is referred to as equality of opportunity. Although such practice earned criticism of historians since they believed it promoted â€Å"aristocracy†, the important to consider was the fact that representatives were chosen based on merit. Merit does not include wealth nor birth status which allowed men from all walks of life to have a say in matters of the state. This philosophy of Pericles is again an example of how democratic ideals permeated the political structure and governance of Athens. Interestingly, art became a willing medium of democratic ideals for this civilization. The assembly provided enough fodder for playwrights to create plays that can be considered political satire. In the same manner, the epic Iliad which is a gory depiction of battles is also said to have an underlying tone of political satire. According to Stewart, The Battle Between Frogs and The Mice is actually a satire with a pacifist theme. Again, the relevance of political satire when it comes to democratic ideals is that such art forms express how vigilant Athenians are over issues that concern their homeland. Pacifism is a philosophy adhered to by Athenians for they were not men of war like S partans. Although critics may disagree with such stand, this emphasizes to students of history that this society respected the opinion of its citizens. Lastly, the choir setting in Greek plays also demonstrates the ideals of democracy in Athens. Studies relating performing arts assert that â€Å"Performance reflects, encodes cultural models† (Goldhill and Osborne, 27). Democracy is expressed by the choir’

Saturday, November 2, 2019

Political Philosophy Essay Example | Topics and Well Written Essays - 1750 words

Political Philosophy - Essay Example What is the rationalization of political authority? Why should man abide by government rules? Some have emphasized the need for order and protection as the answer to these questions. Nonetheless, many other answers have been offered towards the justification of government including Robert Wolff’s anarchist answer, Hobbes absolutist answer, and John Locke’s democratic answer. According to the anarchist answer, the state does not have the mandate to impose all its wishes upon an individual. In essence, autonomy is a primary moral need; therefore, the state has no right to go against it in any way. Robert Wolff’s â€Å"In Defense of anarchism† concurs with the idea that the state has no moral authority over any individual. On the other hand, the Absolutist answer describes that the state of nature, without political security is barbarous, dangerous, as well as, impoverished, that is rational to give major freedom to the government or state in order to gain se curity or peace. Hobbes agrees with this statement in his â€Å"Leviathan†. In the Democratic Answer, John Locke concurs with Hobbes when he states that individuals can contract with the government in order to give up on some freedom in exchange of security. Nonetheless, he disagrees with him on the degree of which people should surrender to the state. According to Locke, it is illogical to give up natural rights to representation, property, life and other goods, than slavery to the government. Political philosophy seeks to question the legitimacy of taxation, state’s authority, and the best form of government. ... 2.1 The Meaning of Political Authority Politics refers to the exercise of state’s power; therefore, political philosophy is the philosophy of the state (Pojman, 482). What is the state? Wolff defines the state as a group of individuals that possesses and practices the supreme authority over a specific population or within a certain territory. Therefore, the state may include every individual who falls under its jurisdiction. Two terms emerge from this definition, authority and power. Authority refers to the right to command while power means the ability to command compliance. A government has the right to tax its subjects because it has authority over them. Claiming authority means claiming the right to be obeyed (Pojman, 482-3). The expression authority, nonetheless, is ambiguous since it has both a normative and descriptive sense. Arguably, the state is the highest authority; however, its right to authority appears to be less than absolute. The individual who issues the comm and acts as the occasion for one to become aware of their duty, which is different from the idea that the government has a right to command. Men in de facto states believe in the existence of justifiable authority. However, they may all be wrong since such states may never be in existence. 2.2 The Idea of Autonomy Moral philosophy assumes that men ought to choose how they shall act, in some sense (Pojman, 483). Being responsible is all about trying to determine what one should do, which requires criticizing principles, predicting outcomes, gaining knowledge, and reflecting on motives among many other things. Every person with both reason and free will is obliged to take responsibility for every action, although he may not be actively continuing to reflect,

Thursday, October 31, 2019

Rhetoric Analysis on Children with Diabetes Essay

Rhetoric Analysis on Children with Diabetes - Essay Example his two sons for school and the preparation includes giving his younger son insulin injections to maintain the blood sugar level since the child was diagnosed with diabetes. Despite the busy schedule, Parker creates some time to check on his diabetic child while at school. There has been an increasing trend in the average number of children and young adults being diagnosed with diabetes. According to the centers for disease control and prevention, there has been a significant increase in the number of children and adolescents living with either type one or type two diabetes. This has raised concerns among professionals on how to manage diabetes especially among the young children who still need great supervision in all aspects whatsoever and living with diabetes includes medication on a daily basis. Campaigns are held across the country to sensitize parents on how to care for and help their little ones live a normal life with diabetic conditions. It is possible for any parent to work and at the same time take good care of their children living with diabetes. Mr. Parker is a good example that parents should emulate and give their ailing children proper attention and care. In children, managing diabetes may not be as easy as it may seem on adults. Children are normally active and playful and this may not be favorable condition for people with diabetes. For children, it is the responsibility of the parent to remind them of the medication and strictly manage their diets and activities. Mr. parker ensures that his ailing child eat the right food throughout the day and do not over engage in activities that require a lot of energy at school. This has been possible by discussing the child’s condition with the teacher. Packer calls the school after every three hours to know the child’s condition, in case there are complications, he sends an ambulance to take the child to hospital. Conclusively, diabetes among children is on the rise and it is the parent’s

Tuesday, October 29, 2019

Of Mice and Men - novel and film comparison Essay Example for Free

Of Mice and Men novel and film comparison Essay This is a comparison between Steinbeck’s original novel Of Mice and Men and the 1992 film version. I will be comparing the two beginnings, the presentation of Curley’s wife, and the treatment of a powerful scene. Of Mice and Men is one of those classic stories about friendship, loyalty, sacrifice and broken dreams. The 1992 film was directed by Gary Sinise, who also played the part of George Milton. This film was in fact the first film he had ever directed and I believe it to be very successful. The film follows the overall content of the novel, however, there are some key differences: The introduction to the film has two complete differences, the presentation of Curley’s wife, and also the treatment of a powerful scene, which will be focused on the ending. In the beginning of the Novel, it is set in Soledad. Steinbeck creates a very tranquil opening and gives the impression that it hasn’t been disrupted by human interference. ‘’On the sand bank under the trees the leaves lie deep and so crisp that a lizard makes a great skittering if he runs among them’’. However, even before the reader is introduced to the two protagonists, Steinbeck includes that this peaceful, animal inhabited area is frequently interrupted my humans. ‘’a path beaten hard by boys coming down from the ranches to swim in the deep pool, and beaten hard by tramps who come wearily down from the highway in the evening to jungle-up near water.’’ This quote shows that this has been a place humans have to for a long time. The use of the word’s ‘beaten hard’ is associated with a path which has been walked on for many years. This tells the reader that however peaceful the area may be, it has always been trespassed by humans. The animals react in fear due to the sound of footsteps mentioned again. This also suggests that the animals are not used to humans entering their little world and thus they hide away. ‘’The rabbits hurried noiselessly for cover. A stilted heron labored up into the air and pounded down river. For a moment the place was lifeless, and then two men emerged from the path and came into the opening by the green pool.’’ The description of George and Lennie’s entrance indicates that George appears to be in change. ‘’They had walked single file down the path, and even in the open, one stayed behind the other.’’ This shows the reader that there isn’t a close bond of friendship, but more of a leader and a follower, i.e. George being the leader, and Lennie the follower. The description of George and Lennie gives the reader a sense of their characters immediately. ‘’The first man was small and quick, dark of face, with restless eyes and sharp, strong features. Every part of him was defined: small, strong hands, slender arms, a thin and bony nose.’’ This shows the reader that George is a man of intelligence and means business. Lennie’s description on the other hand is described as someone who is quite the opposite. ‘’Behind him walked his opposite, a huge man, shapeless of face, with large, pale eyes, with wide, sloping shoulders; and he walked heavily, dragging his feet a little, the way a bear drags his paws. His arms did not swing at his sides, but hung loosely.’’ Lennie is described physically with a great use of animal imagery. This adds to the fact that Lennie does lack intelligence. In his description he indicates that Lennie is also someone in need of guidance and cannot think on his own accords which could conclude why George is with him. The beginning of the film is very different compared to the novel. It isn’t shown as peaceful at all. In fact the music used gives a great feeling of intensity and panic. When the piano is included with the rhythm of the violin, it adds a sense of hopelessness. There are notes played on a higher scale of the piano which insist a sense of innocence, however, nothing is suggesting happiness. The opening scene begins on a train with George sitting alone looking very strong in the darkness of the carriage. Although the train is very dark, beams of light shine through from gaps in the wooden walls. The scene is then changed to a much brighter atmosphere with a young woman running in a field in Weed – George and Lennie’s home town. However, music is still very fast and tense which prepares the audience again that this is a sad story. George and Lennie are being chased by men with guns on horseback. It is clear to the audience that George is in charge just by seeing that he is leading the way and telling Lennie what to do. We then see George and Lennie escape, sneaking onto the train and we hear the first convocation between George and Lennie which again indicates that George is in charge as he merely tells him to ‘’shh’’ and ‘’Go to sleep’’. Lennie responds with simple use of the English language which again shows the audience that he has some kind of disability. It’s quite ironic really because Lennie is in a very big character although he cries and depends on George for the majority of things. The incident in Weed is not running in a chronologically compared to the novel as we are introduced to the incident before we actually meet the characters. At the very beginning when we first see George, it is as if the incident in Weed is his memory and he is pondering on it as him and Lennie travel to their destination on the farm in Soledad. In the novel, the readers are introduced to the incident in Weed later on in the novel when George and Slim have a conversation on the Ranch. In the film, the audience is introduced to the Ranch with very country-like music which is fairly happy and uplifting compared to the musical piece the audience are introduced to at the very beginning. In the novel, Curley’s Wife is first mentioned through a conversation with George and Candy. Candy makes it seem like Curley’s Wife is a bit of a flirt before the reader is even introduced to her by saying that even though she is married she’s ‘got the eye’. However, although she isn’t exactly happy being with Curley, she just wants some attention. When the reader is introduced to her she is described wearing very a rather lot of makeup. ‘’She had full, rouged lips and wide-spaced eyes, heavily made up. Her fingernails were red.’’ Curley’s Wife wears a lot of red. Red is seen as the most intense colours and is very noticeable. The fact that she wears a lot of red indicates that she wants to be noticed. ‘’She wore a cotton house dress and red mules, on the insteps of which were little bouquets of red ostrich feathers.’’ As she lives on a farm, she is not really dressed appropriately for the wife of a rancher. However, Curley ignores Curley’s Wife so it is of no surprise that she is wearing things to attract the other men on the farm. Her body language insists that she is very provocative as if she is tempting the men to go after her. ‘She put her hands behind her back and leaned against the door frame so that her body was thrown forward.’ Lennie is very much attracted to her although George and the other men are not. This kind of suggests that Lennie will have something to with her although not in a sense of sexual nature, but similar to the same incidence in Weed where Lennie was accused of attempting rape towards the girl running away when he was only caught up in stroking her dress that he would not let go. In section four of the novel, there is a part where Curley’s Wife enters looking for Curley although in the film this was left out. Perhaps to ensure that Curley’s Wife was wanted to be seen by Gary Sinise as someone who needed sympathy from the audience. During this part of the novel, Curley’s Wife describes her relationship with Curley. ‘’Sure I gotta husban’. You all seen him. Swell guy, aint he? Spends all his time sayin’ what he’s gonna do to guts he don’t like, and he don’t like nobody. Think I’m gonna stay in that two-by-four house and listen how Curley’s gonna lead with his left twice and then bring in the ol’ right cross?’’ This creates a lot of sympathy towards Curley’s Wife as she is obviously rejected by Curley to the point where she isn’t even properly included. The fact that as the reader, we don’t even know her name also suggests that she is unimportant towards Curley and the other characters. Crooks quickly turns on Curley’s Wife insisting that she leaves, however, she has a lot of power over him considering she’s white and back then, black people were simply just slaves and were resented by a lot of people. Knowing that, Crooks backs down almost to a point where he is leaning against the wall. ‘’Listen Nigger/ You know what I can do to you if you open your trap? †¦ Well, you keep your place then, Nigger. I could get you strung up on a tree so easy it ain’t even funny.’’ This is practically the only time that Curley’s Wife has some kind of power over someone, and because he is treated no better than an animal as he lives next to the barn where all the animals are and not even in a properly built home, more of a shed, suggests that Curley’s Wife only really has power, or a chance to step in on her own accords is towards Crooks. Section five is where Curley’s Wife initially dies due to her trust, and lack of self control in Lennie. Steinbeck has been implying that Curley’s Wife was just really an innocent young woman and all the makeup was just an act for attention. ‘’the meanness and the plannings and the discontent and the ache for attention were all gone from her face. She was very pretty and simple, and her face was sweet and young.’’ Again the amount of makeup she had on makes her look as if she were still alive ‘’Now her roughed cheeks and her reddened lips made her seem alive and sleeping very lightly.’’ In the film, the audience are introduced to her again like in the novel looking for Curley. She is dressed in a pink floral dress unlike in the novel where she is wearing mostly red. However she is wearing red lipstick although her eyes are not heavily made up but it is noticeable that she is wearing eye makeup. It is clear that she is not wearing heels because the sounds of her foot steps are quite bold. Compared to the book she is a lot less provocative but the way she speaks to the men on the farm is very flirtatious and her body language is very suggestive, for example she pushes her chest forward and places her hands on her hips which could insinuate her wanting more than just somebody to talk to, although we know she just wants somebody to talk to. When Curley’s Wife leaves, George’s immediate response is towards Lennie is for him to stay away from her due to the incident in Weed. There are three added scenes featured in the film. These were most likely included to show the audience how Curley’s Wife has no sympathy or consideration from the other men at the barn and how Curley himself treats his wife with little consideration. The barn scene, being the first added scene is where we see George taking a tired out horse back to the barn where he also encounters Curley’s Wife. The way she talks to George is very flirtatious and almost as if she is leading him on, however she then goes on about how she wants somebody to talk to her because Curley himself doesn‘t give her any attention and is undoubtedly trying to better himself compared to the other men, thus why he picks on Lennie, who is a lot taller than him and certainly much more stronger. The second added scene is The Speed Ball Scene where we see Curley punching away at the speed ball. This could have been added to enhance the audiences awareness that he is constantly aggressive and obsessed with fighting. Curley’s Wife is sat levelled above Curley with no body around and is clearly very lonely and extremely bored. With all the men working on the farm in the background, and Curley, although not working himself, is still not giving his wife a second thought. This is a clear indication that Curley’s Wife is isolated on the ranch and I think it emphasises the description given about her dead body in section 5 of the novel where underneath all of the makeup and desperate attempts for some attention, she was merely just a sweet, innocent and lonely girl. The final added scene in the film is The Broken Record Scene. She is wearing no makeup and obviously had been crying and is completely on her own. She vents about what had happened Curley got aggressive and smashed all of her four records therefore not being able to play them which reminds the audience of Curley‘s violent nature. The reaction is pitiful and it is obvious that nobody taking any consideration for her. Curley’s Wife then runs off saying that if she ran away no one would miss her etc which could be suggesting her death. All of the added scenes help to enhance the audience’s awareness from the beginning of the film that Curley’s Wife should be seen in a very sympathetic perspective and this is not clear in the novel until Steinbeck’s description of her dead body. A very good example of a powerful scene would be the very ending of both the novel and the film. In the novel, Steinbeck sets the scene for the ending which takes place in Salinas River. He describes the surroundings beautifully and authentically just like in the beginning of the novel which creates a very peaceful image for the reader. ‘’The deep green pool of the Salinas River was still in the late afternoon. Already the sun had left the valley to go climbing up the slopes of the Gabilan mountains, and the hilltops were rosy in the sun.’’ Nevertheless, the peaceful scene is spoiled even before the arrival of Lennie as Steinbeck creates an image that suggests death and readies the reader for what is about to unfold. ‘’A silent head and beak lanced down and plucked it out by the head, and the beak swallowed the little snake while its tail waved frantically.’’ As Lennie arrives he begins to have two hallucinations which are not shown in the film. The first hallucination is of his Aunt Clara and through the conversation brought about by Lennie’s imagination, his greatest fears are revealed. George’s reaction to what Lennie has done and the fact that Lennie has no real understanding of the seriousness of what he has done, which enhances his guilt feeling because he knows that he has disappointed George. The conversation then leads on to Aunt Clara making him feel even more guilty because George has done so much for Lennie and all he does is give him grief when George could do so much more without him. Lennie’s second hallucination is of a rabbit. This is could be a symbol of Lennie’s childlike nature and how the only real bad thing he can think of is how George will not allow him to look after the rabbits and the fact that he will now leave him. The conversation with the rabbit could also show how Lennie is very naà ¯ve and is convinced George will not leave him or get mad. The novel and the film are very similar as far as the conversation between George and Lennie are concerned. In the novel, it is prolonged to gradually build up tension for the reader when they realise that George is going to shoot Lennie. When he finally does, it is clear that this has traumatised George and is a very dreadful thing for George to undergo. ‘’George shivered and looked at the gun, and then he threw it from him, back up on the bank, near the pile of old ashes.’’ George is comforted by Slim and is taken for a drink. However, the reader is reminded of the ignorance by society as they are blinded by what George has just had to go through, which ends the novel. Then ending of the film is very sad. Lennie is found and comforted by George’s voice and soon by ‘The American Dream’ which is referred to several times throughout the film. The audience are unaware of what is about to happen as when George finally shoots Lennie it is very sudden. The music, played at the beginning of the film is again brought back, which is very touching and adds for a great effect to what has just occurred. Instead of the hallucinations Lennie’s fears are brought into the convocation between him and George and are much shorter than in the novel. In the novel, it begins and ends at the Salinas River where as in the film it begins and ends with George sat on the train. Just like at the beginning, there are flash backs, but this time of George and Lennie together. This indicates that George has spent the majority of his time with Lennie and they had a very brotherly relationship. The flash backs could imply George being deeply upset due to t he fact he has killed his best friend.